Beauty Vloggers

Gone are the days when youngsters and women would flock to the nearest salon for getting ready for a special event. In the contemporary era, all you have to do is click on your favorite beauty vlogger’s YouTube channel to learn how to dress yourself up beautifully for any party or function. In the YouTube community, there are 50k beauty channels specializing in makeup, fashion, cosmetics, and hair/skin care. Mexican Yuya is unarguably one of the most popular vloggers in this genre—her beauty channel has over 20 million subscribers! Not far behind is Britain’s Zoella whose main channel has registered over a billion views! Bethany Mota, Michelle Phan, and Rosanna Pansino are among the other super famous beauty vloggers in the YouTube world. As beauty and fashion are traditionally considered a woman’s domain, it comes as no surprise that most beauty vloggers are female. However, with the changing social landscape, many men are also venturing in the field. James Charles might be just a teenager but he has already taken the internet by storm with his sassy makeup tutorials. Manny Mua, Patrick Starrr, and Gabriel Zamora are other male beauty gurus who have broken the gender stereotype. Check out this section to know more about top YouTube beauty vloggers.

This ranking is based on an algorithm that combines various factors, including the votes of our users and search trends on the internet.

Vote for Your Favourite Beauty Vloggers

 1 Mama Dragun

Mama Dragun
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Famous As: Transgender makeup artist & beauty guru
Birthdate: January 31, 1996
Sun Sign: Aquarius
Nationality: American
Mama Dragun, or Nikita Dragun, is a Belgian-born Vietnamese-Mexican transgender fashion influencer and make-up artist. A popular social-media personality, she left Facebook in 2011 and focused on YouTube and Instagram later. She owns a vegan makeup line, Dragun Beauty, and starred in her own Snapchat docuseries, Nikita Unfiltered.

 2 Emma Chamberlain

Emma Chamberlain
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Famous As: YouTuber
Birthdate: May 22, 2001
Sun Sign: Gemini
Nationality: American
Social-media sensation Emma Chamberlain has soared to fame with her YouTube channel that showcases her vlogs, hauls, and DIYs. She made it to TIME 100 Next in 2019 and won the 2018 Streamy Award for Breakout Creator. She has her own podcast, Anything Goes, and her coffee brand, Chamberlain Coffee.
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 3 Olivia Giannulli

Olivia Giannulli
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Famous As: YouTube Star, Lori Loughlin's Daughter
Birthdate: September 28, 1999
Sun Sign: Libra
Nationality: American
Olivia Jade soared to fame with her fashion/make-up/health channel on YouTube and her equally popular Instagram account. The social-media influencer is the daughter of fashion magnate Mossimo Giannulli and actor Lori Loughlin. She was involved in a bribery scandal related to her admission at the University of Southern California.

 4 Rebecca Black

Rebecca Black
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Famous As: YouTuber & Pop Singer
Birthdate: June 21, 1997
Sun Sign: Gemini
Nationality: American
YouTuber and pop singer Rebecca Black soared to fame with her viral video Friday, which was, however, panned by many critics. Her YouTube channel, where she posts her songs and other videos, has gained a huge fan base. She came out as queer on the Dating Straight podcast in 2020.

 5 Huda Kattan

Huda Kattan
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Famous As: YouTuber, Beauty Vlogger
Birthdate: October 2, 1983
Sun Sign: Libra
Nationality: American

 6 Tati Westbrook

Tati Westbrook
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Famous As: Makeup Artist, YouTuber
Birthdate: February 14, 1982
Sun Sign: Aquarius
Nationality: American

Hollywood make-up artist, stylist, former image consultant, and YouTuber Tati Westbrook is best known for her YouTube channel Tati, previously known as GlamLifeGuru. She has gained a huge fan base for her beauty tutorials and reviews. She owns the company Halo Beauty and the cosmetic line Tati Beauty.

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 7 Zoella

Zoella
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Famous As: Fashion & Beauty Vlogger
Birthdate: March 28, 1990
Sun Sign: Aries
Nationality: British
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 8 Chantel Jeffries

Chantel Jeffries
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Famous As: Model, Instagram Star, YouTuber
Birthdate: October 1, 1992
Sun Sign: Libra
Nationality: American
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 9 Nikki Lilly

Nikki Lilly
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Famous As: YouTuber
Birthdate: July 22, 2004
Sun Sign: Cancer
Nationality: British

 10 Jaclyn Hill

Jaclyn Hill
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Famous As: Make-up Artist
Birthdate: July 20, 1990
Sun Sign: Cancer
Nationality: American

 11 Laura Lee

Laura Lee
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Famous As: YouTube Star, Makeup Artist
Birthdate: September 1, 1988
Sun Sign: Virgo
Nationality: American

 12 Bethany Mota

Bethany Mota
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Famous As: YouTuber, Vlogger
Birthdate: November 7, 1995
Sun Sign: Scorpio
Nationality: American

 13 Manny Gutierrez

Manny Gutierrez
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Famous As: YouTuber, Beauty Blogger
Birthdate: April 4, 1991
Sun Sign: Aries
Nationality: American

 14 Wengie

Wengie
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Famous As: YouTuber
Birthdate: January 9, 1986
Sun Sign: Capricorn
Nationality: Australian, Chinese

Chinese-Australian YouTuber Wengie has earned a phenomenally huge fan base on YouTube with her DIY, beauty, fashion, and prank videos. She has also experimented with music, releasing tracks such as Baby Believe Me. She also manages a channel that is exclusively dedicated to content related to her two cats. 

 15 Eugenia Cooney

Eugenia Cooney
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Famous As: YouTuber, Beauty Vlogger
Birthdate: July 27, 1994
Sun Sign: Leo
Nationality: American

 16 Ingrid Nilsen

Ingrid Nilsen
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Famous As: YouTuber, Beauty Guru & Makeup Artist
Birthdate: February 2, 1989
Sun Sign: Aquarius
Nationality: American

 17 Nikkie De Jager

Nikkie De Jager
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Famous As: Makeup Artist, YouTube Star
Birthdate: March 2, 1994
Sun Sign: Pisces
Nationality: Dutch

Dutch makeup artist and beauty vlogger, Nikkie De Jager, gained online popularity in 2015 after one of her videos went viral. She has been uploading videos on YouTube since 2008 and has millions of followers. She signed to Colourfool Agency in 2011 and began her career as a professional makeup artist. She launched her own eyeshadow palette in 2020.

 18 Grav3yardgirl

Grav3yardgirl
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Famous As: YouTuber
Birthdate: August 3, 1985
Sun Sign: Leo
Nationality: American

 19 Eva Gutowski

Eva Gutowski
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Famous As: YouTuber, vlogger
Birthdate: July 29, 1994
Sun Sign: Leo
Nationality: American

 20 Glam&Gore

Glam&Gore
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Famous As: YouTuber
Birthdate: November 1, 1989
Sun Sign: Scorpio
Nationality: American

 21 Yuya

Yuya
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Famous As: YouTuber
Birthdate: March 13, 1993
Sun Sign: Pisces
Nationality: Mexican

 22 Talia Castellano

Talia Castellano
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Famous As: YouTuber
Birthdate: August 18, 1999
Sun Sign: Leo
Nationality: American
Died: July 16, 2013

 23 Jackie Aina

Jackie Aina
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Famous As: YouTuber
Birthdate: August 4, 1987
Sun Sign: Leo
Nationality: American

 24 Jeffree Star

Jeffree Star
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Famous As: YouTuber, Makeup Artist, Singer
Birthdate: November 15, 1985
Sun Sign: Scorpio
Nationality: American

Makeup artist and beauty entrepreneur, Jeffree Star was passionate about makeup since very early. The owner of Jeffree Star Cosmetics initially gained fame on Myspace and today his You Tube channel, where he showcases his skills, boasts of millions of followers. As a singer, he has released one studio album Beauty Killer. He has also been embroiled in numerous controversies.

 25 Jenn Im

Jenn Im
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Famous As: YouTuber
Birthdate: September 22, 1990
Sun Sign: Virgo
Nationality: American, South Korean

 26 James Charles

James Charles
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Famous As: YouTuber, Makeup Artist, Model
Birthdate: May 23, 1999
Sun Sign: Gemini
Nationality: American

 27 Venus Palermo

Venus Palermo
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Famous As: YouTuber
Birthdate: February 8, 1997
Sun Sign: Aquarius
Nationality: Swiss

While her younger fans loved her earlier content that focused on looking doll-like, Swiss YouTuber Venus Palermo, better known as Venus Angelic, later began limiting her content to the adult platform OnlyFans. Apparently, her old content had been controlled by her mother, and Venus drifted away from her later.

 28 Samantha Chapman

Samantha Chapman
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Famous As: YouTuber
Birthdate: August 23, 1977
Sun Sign: Leo
Nationality: British

 29 Mariale Marrero

Mariale Marrero
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Famous As: YouTuber
Birthdate: March 21, 1991
Sun Sign: Aries
Nationality: Venezuelan

 30 Rachel Levin

Rachel Levin
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Famous As: YouTuber, Beauty Guru
Birthdate: February 24, 1995
Sun Sign: Pisces
Nationality: American

 31 Michelle Phan

Michelle Phan
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Famous As: Beauty Vlogger, YouTuber
Birthdate: April 11, 1987
Sun Sign: Aries
Nationality: American

 32 Louise Pentland

Louise Pentland
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Famous As: YouTuber
Birthdate: April 28, 1985
Sun Sign: Taurus
Nationality: British

 33 Kate Elisabeth

Kate Elisabeth
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Famous As: Vlogger
Birthdate: January 4, 2000
Sun Sign: Capricorn
Nationality: British

 34 Ali Andreea

Ali Andreea
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Famous As: Beauty Vloggers
Birthdate: September 26, 1984
Sun Sign: Libra
Nationality: Romanian

 35 Nique Nique&King

Nique Nique&King
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Famous As: YouTuber
Birthdate: January 12, 1999
Sun Sign: Capricorn
Nationality: American

 36 Monami Frost

Monami Frost
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Famous As: Instagram Star, Vlogger
Birthdate: January 5, 1994
Sun Sign: Capricorn
Nationality: Latvian

 37 Niomi Smart

Niomi Smart
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Famous As: YouTuber, Blogger
Birthdate: May 26, 1992
Sun Sign: Gemini
Nationality: British

 38 Caito Potatoe

Caito Potatoe
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Famous As: YouTuber
Birthdate: July 16, 1997
Sun Sign: Cancer
Nationality: New Zealander

 39 Corinna Kopf

Corinna Kopf
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Famous As: Social Media Personality
Birthdate: December 1, 1995
Sun Sign: Sagittarius
Nationality: American

 40 Freddy Cousin-Brown

Freddy Cousin-Brown
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Famous As: YouTube Star
Birthdate: September 16, 1994
Sun Sign: Virgo
Nationality: British

 41 Quenlin Blackwell

Quenlin Blackwell
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Famous As: YouTuber
Birthdate: January 17, 2001
Sun Sign: Capricorn
Nationality: American

 42 Phoebe Tomlinson

Phoebe Tomlinson
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Famous As: Instagram Star, Vlogger
Birthdate: March 23, 2004
Sun Sign: Aries
Nationality: British

 43 Suede Brooks

Suede Brooks
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Famous As: Fashion & Beauty Vlogger
Birthdate: February 8, 2001
Sun Sign: Aquarius
Nationality: American

 44 Kennedy Claire Walsh

Kennedy Claire Walsh
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Famous As: Vlogger, Instagram Star
Birthdate: January 5, 2000
Sun Sign: Capricorn
Nationality: American

 45 Roxxsaurus

Roxxsaurus
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Famous As: YouTube Star
Birthdate: March 14, 1996
Sun Sign: Pisces
Nationality: Polish, British

 46 Christen Dominique

Christen Dominique
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Famous As: Youtube Star
Birthdate: February 5, 1987
Sun Sign: Aquarius
Nationality: American

 47 Brooklyn Kelly

Brooklyn Kelly
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Famous As: Vlogger, Model
Birthdate: 0000 AD
Nationality: New Zealander

 48 Lovevie

Lovevie
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Famous As: YouTube star
Birthdate: February 25, 2001
Sun Sign: Pisces
Nationality: British

 49 Shelby Church

Shelby Church
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Famous As: YouTuber
Birthdate: February 10, 1995
Sun Sign: Aquarius
Nationality: American

 50 Tiffany Ma

Tiffany Ma
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Famous As: Social Media Star
Birthdate: March 31, 1993
Sun Sign: Aries
Nationality: American
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