Jay Grdina is an American businessman and a former film actor. He started as an investor in the film industry and eventually went on to write, direct, and act in films. Following his graduation, Grdina tried out his luck in different business ventures and career options before investing in Michael Ninn’s films. With time Grdina spawned many films in Ninn's style. For some years Grdina was married to famous film star, Jenna Jameson. During the tenure of his relationship with Jameson, Grdina remained the only male to star opposite Jameson. The two founded the entertainment company, ‘ClubJenna,’ later acquired by Playboy Enterprises. Many ClubJenna films were written, directed, and produced by Grdina. He won several awards for acting, directing, editing, and videography. His other endeavours include the celebrity gossip website, Kikster.com, hangover prevention beverage, ‘NOHO.’
Childhood & Education
He was born John George Grdina on October 11, 1967, in Ohio, US. He hailed from an affluent cattle ranching family who had immigrated to the US from Karlovac, Croatia. He attended part of his high school years in the Naples-based Naples Christian Academy (NCH) and completed his high school education from Gilmour Academy, Cleveland, Ohio. Thereafter, he studied at the University of San Diego majoring in psychology and business.
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After Grdina completing his college education, he tried out different career options and business ventures before foraying into the film industry, in 1992, investing in Michael Ninn’s films. After a few years, starting from 1995 till 1999, Grdina contributed in several films as a writer and director, inspired by the style of Ninn. Grdina did many of these films under the stage names, ‘Justin Sterling,’ ‘Justin Fine,’ and ‘Michael Santangelo.’
In 1998, he was introduced to famous film star, star Jenna Jameson. Thereafter, Grdina featured as her only male partner in all her movies. He acted under the name of ‘Justin Sterling’ in those films. In 2000, Grdina and Jameson launched ClubJenna.com. ClubJenna.com provided its paid members advice on relationships and stock tips, apart from other services. The company later diversified into a multimedia entertainment business. It first administered websites of other film stars and then started producing content from 2001.
The first ClubJenna film, which also marked the first film of Jameson post her marriage with Grdina, was titled ‘Briana Loves Jenna.’ Written and directed by Grdina, the film released on November 27, 2001, in the US and grossed more than $1 million in its first year compared to a cost of US$280,000. It won ‘Top Renting Tape of 2002’ and ‘Top Selling Tape of 2002’ at the 2003 AVN Award event. Grdina went on to write, direct and produce several other ClubJenna films like ‘I Dream of Jenna’ (2002), ‘Krystal Method’ (2004) and ‘The Masseuse’ (2004); he appeared in many of these films. He won the ‘Best Actor’ award at the 2005 ‘AFW Award’ and the ‘Best Actor (Film)’ award at the 2005 ‘AVN Award’ for his performance in ‘The Masseuse’.
Grdina's sister, Kris, served as the Vice President of ClubJenna in charge of merchandising. From mid-2004, Grdina and Jameson, by then a couple, attempted to have children and the latter resolved to take retirement from entertainment industry once she becomes a mother. Jameson stepped back from featuring in starring roles, ClubJenna films’ started featuring other actresses like McKenzie Lee, Krystal Steal and Ashton Moore. ClubJenna launched an interactive website called ‘Club Thrust’ in August 2005. The Playboy Enterprises in June 2006 acquired ClubJenna Inc., along with associated companies.
Grdina launched a celebrity gossip website, Kikster.com, in June 2010. In December 2010, he came out with hangover prevention beverage, NOHO. He, along with NOHO, became the subject of a feature for CNBC on June 20, 2011.
Behind The Curtains
While featuring in films together, Grdina and Jameson got close to each other romantically. This led to their engagement in December 2000 while Jameson was still awaiting her divorce from Brad Armstrong. Jameson got her divorce from Armstrong in March 2001, and Grdina finally married the diva on June 22, 2003, in a Roman Catholic-style ceremony. The love birds started living in a plush Spanish-style mansion of 6,700-square-foot in Scottsdale, Arizona, which was bought earlier in 2002 for $2 million. Later, the couple shifted to a 10,000 sq ft home worth $4.5 million in the small and affluent town of Paradise Valley in Maricopa County, Arizona.
Jameson was diagnosed with skin cancer in November 2004, and had a miscarriage. She underwent a surgery for cancer, and failed to conceive again. She filed for divorce in December 2006 and that was the end of Grdina’s love story with the diva.
Although not much is known about his private life post his split with Jameson, according to sources, Grdina left the film business and re-married. He has two children from the marriage. It is reported that the Scottsdale Christian Academy in Phoenix, Arizona, did not allow Jayden, one of his two children, to attend the school due to his past association with the film industry.