Female Fashion Vloggers

Zoella is a British social media personality, author, and entrepreneur. After achieving popularity as a YouTuber, Zoella launched her own brand called Zoella Beauty in 2014. The same year, she also made her debut as a writer with the release of her novel Girl Online. Over the course of her career, Zoella has won several awards, including Teen Choice Awards.

Canadian model, entrepreneur, and Instagram influencer Elisabeth Rioux owns the swimwear and fashion brands Hoaka Swimwear and Hoaka Apparel and has also stepped into the food industry with Tasti. She has also been open about being a victim of domestic violence while she was married to her former husband, Bryan McCormick.

Bianca Heinicke is a German fashion and beauty YouTuber. She launched her channel BibisBeautyPalace in 2012 and has since then accumulated millions of subscribers and billions of views. Her videos focus on hair, makeup, fashion, travel, and lifestyle. She also runs her own cosmetics brand called Bilou. She is married to fellow German YouTuber Julian Claßen. 

British YouTuber Kate Elisabeth was just 11 when she launched her first YouTube channel and 15 when she posted her first video. Known for her boarding school vlogs that documented her stay at Hurtwood House, she has also posted several make-up tutorials and a lot of lifestyle and travel content.

Brooklyn Kelly is a model, beauty blogger, and YouTuber best known for working with brands such as River Island and Top Shop. She has also posed for magazines like Men's Health. Kelly is also popular for posting videos pertaining to travel, beauty, and fashion on her YouTube channel.

Born in the Dominican Republic, Instagram star and YouTuber SunKissAlba is a beauty, fashion, and health blogger/vlogger. She has also modeled for brands such as Abercrombie & Fitch. She once revealed that following her son’s autism diagnosis, she opted for a clean and healthy lifestyle.

Irish Instagram and YouTube star Ellie Kelly is a professional make-up artist and a prominent beauty and fashion blogger. She has also co-hosted the Irish chart-topping podcast Hold My Drink with blogger Charleen Murphy, focusing on topics such as fashion, relationships, and insecurities. She has also partnered with brands such as Pretty Little Thing.

Irish YouTuber Keelin Moncrieff was initially known for her fashion and make-up videos and later branched out to vlogs, life hacks, self-improvement tips, and advice on mental health and relationships. Well known for her video series Sad Girl Diaries, she also sells sustainable merchandise online.

Savannah LaBrant is an American social media celebrity, fashion blogger, and professional photographer. Her love for photography has earned her millions of followers on platforms like Instagram and TikTok. Savannah LaBrant is also known for featuring her children in her TikTok videos.

Mariale Marrero is a Venezuelan social media personality currently residing in Los Angeles, California. She is best known as the host and producer behind the highly popular YouTube channels, namely, Mariale, SinPatuque, and Mar ♥. She was given the Venezuelan "Cacique de Oro" award for best Venezuelan Influencer in 2016.