While talking of American rock bands one cannot miss but mention ‘New Years Day’, a remarkably famous Orange County-based rock band that saw the light of the day way back in 2005. And a mention of New Years Day band cannot be complete without the mention of its lead vocalist, ‘Ashley Costello’. Having been in the band ever since its inception in 2005, she has become a permanent fixture of it. Interestingly, when Adam Lohrbach first approached Costello and Drover, little did they know that this would turn into a grand affair. They were writing and rehearsing songs about their difficult and emotional relationship break-ups when they thought of forming a band. As amusing as it may seem to be, New Years Day band name was chosen as a symbol of the fresh start they all hoped and desired for as a band. Ashley Costello’s contribution as a lead vocalist for the band has been exceptional. She has been steadily contributing to the band and has several important EPs and full-length album releases to her credit, such as ‘Razor’, ‘My Dear’, ‘Headlines & Headstones’, ‘Victim to Villain’ and ‘Epidemic’. Their last release, ‘Malevolence’ peaked at No. 45 on the Billboard 200, becoming the band's highest charting album thus far. Her influence in the band has been such that she is often labelled as the ‘Hot Chicks in Hard Rock’ by publishing houses.
Rise to Stardom
Ashley Costello is one of the most prominent rock singers of the American music industry. Lead vocalist of the New Years Day rock band, she is the driving force behind the band’s international success. Starting it off casually, Costello together with Lohrbach and Drover worked on a few songs. Christening themselves as New Years Day band, the group started promoting themselves on social networking site, MySpace and soon started gaining prominence. The band also featured on the MySpace Records, Volume 1 compilation CD and on the video game soundtrack for Saints Row. Subsequently, they signed a deal with TVT Records and released their first self-titled EP, ‘Razor’ in 2006. The EP was primarily marketed as a digital release accessible through downloading services, although CD hard copies were also sold to fans at live shows.
Following positive reception, Ashley Costello and the band released several studio albums including ‘My Dear’ and ‘Victim to Villain’. Apart from releasing albums, the band also performed in several tours. To start with, they were a prominent member of the 2010 Vans Warped Tour. In 2013, Costello alongside New Years Day performed at Warped Tour like Andrew Velasquez and the rest of Crown the Empire. However, it was in 2015 that Costello and her band took the big leap, as they became a headliner on the summer’s Vans Warped Tour.
Adding to their achievement, their third album, ‘Malevolence’, was a major hit. It debuted in the Top 10 of the Billboard rock chart and landed at No. 45 on the Billboard 200. More than a decade old, New Years Day over the years has had numerous additions to their band and several members have left it including the initiator Adam Lohrbach but Ashley Costello has remained a constant driving force of the band.
Ashley Costello is also a fashionista in the truest sense. One look at her and you sure would never be able to get her out of your mind – her oozing charisma, bold attires and sexy red-black hair makes her a diva. Costello’s love for fashion helped her roll out her own clothing line, Bat Royalty. In collaboration with Iron Fist Clothing, Bat Royalty has become one of the successful lines in fashion. Its inaugural edition was a sell-out in Hot Topics stores and online. Her clothes, just like her, have a sense of verve and dynamism to them.
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Ashley Costello was born on February 21, 1985 in Anaheim, California. Not much is known about her personal life such as her family background, or her early life. Costello did her schooling from Loara High School, the same institution from where Gwen Stefani, her idol, received her education. Costello was excited to be enrolled at the same school as Stefani. Right from her childhood, Costello looked up to Gwen Stefani. She was hardly 11 when she first saw ‘No Doubt’. She adored Stefani not just for her singing capabilities but also the way she dressed. She hoped to recreate the magic someday and truly did.
Talking of her relationship status, Ashley Costello previously dated bandmate Nikki Misery before getting into a romantic relationship with Jimmy Trigger in August 2016.