Most people know Christopher Romero as ‘Broadway’. This video & film director, animator and technology entrepreneur from Fort Washington MD made his first big break with the production of the animated video of deceased rapper, Big Pun. The single ‘How We Roll’ was a super hit. He holds a degree in Imaging and Digital Arts from the University of Maryland which he attended on a full University scholarship and graduated Cum Laude. He is a Renaissance man immersed in the world of new technology platforms and media. He put his talent to use to further his career and become one of the most sought after video directors at 50 Cent’s G Unit. Today, he is responsible for directing with a team that includes everything from Music Videos, 3D Animation, PreViz, VFX, Documentaries, Films, Short Films, Websites, Albums, Mixtapes and any other element of the growing media world. From shooting on DSLR or Redcam to doing motion capture for animated characters, Broadway does it all to give his client the ultimate experience in creative, technical direction and production. In his own words, his work is for you to feel, see, hear and share. All this makes him a seasoned consultant and leader, who has worked with some of the best companies and brands in the entertainment, web, online and social media world.
The Meteoric Rise To Stardom
At the time when there were no major advancements being made in animation, Pixar had already peaked and imaging was something that very few people in Hip Hop knew of, Romero made a transition into Hip Hop and introduced thesource.com to the digital world. His career with 50 Cent and G Unit gained momentum as he started producing several animated music videos and promos.
In 2008, he created a social networking and news website, ‘Thisis50.com’ that became one of the most popular websites within no time. He worked with 50 Cent and G Unit on several marketing campaigns that were a great success. He even tweets for 50 Cent on Twitter. His own social media fame skyrocketed with his website that has accumulated a fan base of more than 220,000.
Most famous of all his animated videos are; 50 Cent – ‘Piggy Bank’, G Unit – ‘My Buddy’, Prodigy – ‘Illuminati’ and of course Big Pun - ‘How We Roll’. His other music videos include 40 Glocc – ‘Welcome to California’, Boobe - ‘My Way’, Tony Yayo – ‘Die Slow’ and 50 Cent – ‘I Get Money’. He also made the promo videos Willow Smith – ‘Whip My Hair’ and 50 Cent - ‘The Massacre DVD Intro’.
Today, he has a following of over 150,000 on Twitter and You Tube. He has also exploited Reverb Nation’s Tune Widget, tracking tools and applications for fans to easily become involved in the marketing and promotion of the music of G-Unit and Thisis50.com on the web. For over 15 years, he has built up a reputation as one of the best animators in the Hip – Hop digital space.
From coming to fame with Big Pun’s ‘How We Roll’, he has recently come full circle by animating and directing hologram virtual performances for deceased rapper Easy E and Ol Dirty Bastard at the Rock the Bells Hip Hop festival. Lately InCapta, Inc. (OTC PINK: INCT), through its subsidiary Play Celebrity Games, announced the hiring of Chris ‘Broadway’ Romero as its long term consultant.
He will be working with the John Fleming and Play Celebrity Games team to create a new and exciting world of entertainment, art and technology beyond the music and screen scene, where every game will feel like a living extension of a celebrity. His work has been recognised by his nomination for Billboard 30 under 30 Music Business Award, 2007.
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Behind The Curtains
Christopher Romeo was born at Prince George’s County, Maryland, United States. He lives in Fort Washington MD in a comfortable brick split – level home on a quiet street, which houses his small recording studio where he uses computer technology to assemble ‘Mixtape’ and make music. Though he is very much there on social media, very little is known about his family and personal life. He grew up in Prince George’s county, Maryland discovering his passion for music at an early age and always had a vision for himself.
He studied at Gonzaga College High School from 1991 to 1995 and did his degree from University of Maryland from 1996 to 1999. He has aggressively pursued his dream of making a career in the visual arts field and worked his way up as founder and CEO of B Way Creative Studios and Vice President of digital marketing for 50 Cent’s G Unit. He is a team man and believes in investing in the growth of new and upcoming creative partners, providing them workspace and challenging assignments. He has done A&R work on several Grammy nominated singles and has been involved in the sales of over 30 million units in physical and digital sales. He has been a key consultant in several successful start-ups that have seen eight figure exits.