An influential rapper, 21 Savage's Guns Down, Paintballs Up movement, which he reportedly started to reduce gun violence, gave rise to many incidents involving paintball guns. Also a philanthropist, Savage created the 21 Savage Bank Account Campaign to help kids learn how to make and save money. In 2018, he donated $10,000 to fund an anti-bullying campaign in school.

Yungblud is an English singer, actor, and songwriter. His single 11 Minutes peaked at number one on the Bubbling Under Hot 100 Singles chart in 2019. Yungblud is also renowned for his activism; in 2018 he participated in March for Our Lives rally to protest against gun violence. He has also won many prestigious awards like MTV Europe Music Awards.
Tulisa Contostavlos is an English singer, television personality, songwriter, and actress. She achieved popularity after appearing in the popular reality television music competition series The X Factor, where she served as one of the judges. Her life and career inspired the 2014 documentary, Tulisa: The Price of Fame, which premiered on BBC Three.
Tinie Tempah is a British television presenter and rapper. He is credited with creating a company named Disturbing London which operates mainly as a record label. Over the course of his career, Tinie Tempah has won many prestigious awards, such as Brit Awards, MOBO Awards, and Urban Music Awards.
J Hus is a singer, rapper, and songwriter. He is credited with pioneering Afrobashment, a genre that became popular during the mid-2010s. He achieved international recognition in 2015 when he released the song Dem Boy Paigon. Apart from being a popular musician, J Hus is also a controversial figure; he was arrested in 2018 for carrying a knife in public.
Fleur East is an English rapper, singer, and songwriter. She is best known for her participation in the popular reality television music competition The X Factor where she finished second in 2014. She then went on to release her debut studio album Love, Sax and Flashbacks which peaked at number 12 on the Scottish Albums Chart.

Samantha Ronson is an English singer, songwriter, and DJ. Best known for her work as a DJ, Ronson spins at high-profile gigs across the world. She has also played private events for popular personalities like Lionel Richie, Stevie Wonder, Jay-Z, and Ellen DeGeneres among others. Samantha Ronson is also known for getting entangled in several controversies including lawsuits.
Cadet was a British record producer, songwriter, and rapper. He is best remembered for his single Advice which featured on the UK Singles Chart at number 14. Cadet's promising career was cut short abruptly when he died in a car accident at the age of 28. His demise shook the music industry in the US and the UK.
Not3s is a British-Nigerian rapper, singer-songwriter, and actor. He achieved international recognition in 2017 when he released his hit song Addison Lee. Many of his singles have been featured on the UK Singles Chart as well as the UK Hip Hop and R&B Singles Chart.

Mumzy Stranger is an English record producer, singer, songwriter, and rapper. Stranger, who sings in various languages including Hindi, English, Arabic, Bengali, and Punjabi, is the first musician of Bangladeshi origin to have entered and achieved success in the mainstream music industry in the UK. He has won several awards, such as UK Asian Music Awards and Urban Music Awards.
