Scarlett Rose Leithold is an American model and social media personality well known as a face of the rather controversial yet popular Italian fashion brand Brandy Melville. A native of Los Angeles, California, this young and ravishing blonde was scouted at an airport when she was just 14 years old. This led her to sign with Wilhelmina Models at 15 years of age. Presently signed with Next Models Worldwide, Scarlett has gained much attention and fame after she began modelling for Brandy Melville. Although the company has garnered lot of censuring from critics for its 'one size fits most' policy, it thrived in gaining a cult following across the US thus raising the popularity of Scarlett to new heights. The blue-eyed diva also drew much attention when Justin Bieber posted her picture on his Instagram account. Apart from her modelling pursuits, Scarlett has also evolved as a social media personality. The different social accounts of hers including in Twitter and Instagram have over the years bolstered her online presence and is only furthering her fame with each passing day.
Childhood & Early Life
She was born on June 1, 1997, in Los Angeles, California, United States. Her mother Sharolyn is a nutritionist. She has an elder sister Martine Leithold and a younger brother Wolfgang Leithold. Scarlett is of mixed ancestry including English, German, Swiss, Irish and Dutch descent.
There is not much information available on the early life of this gorgeous damsel excepting that she moved to Butler, Pennsylvania when she was five years old and relocated back to Los Angeles at eleven years of age. She was homeschooled so as to enable her to pursue her modelling career along with her studies.
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Her journey in showbiz as a model happened by chance after she was discovered at an airport by full service modelling and talent agency Wilhelmina Models (presently known as Wilhelmina International Inc.) when she was just 14 years old. She went on to sign with the agency at 15 years of age.
Later she signed with Next Models Worldwide, her present agency. She has worked for many brands but garnered considerable fame and attention only after she started modelling for the Italian fashion brand Brandy Melville. She joined the Italian company through Next Models Worldwide.
Eventually she became a face of Brandy Melville, a company that has more often fell under the scanner of critics for offering only single size clothing maintaining its 'one size fits most' policy. The company has been censured by critics as it offers clothing of just one size that is suitable for only slender girls and does not cater to the requirements of the vast majority of American women.
Nevertheless Brandy Melville has thrived in developing a huge customer base, particularly among young girls in the United States who go gaga about the brand and spend lavishly to garner some of the trendy clothing offered by it. The Instagram account of the brand ‘brandymelvilleusa’ that includes several pictures of Scarlett wearing their clothing has also become immensely popular with over 3.8 million followers.
The damsel’s association with Brandy Melville over time has increased her popularity by leaps and bounds thus bolstering her position as a model in the fashion industry.
Responding to her fans on Brandy Melville’s one size clothing trend, she said that she would refrain herself from giving any opinion on the matter as she does not want to initiate a drama on the issue. She once said to her Ask.fm followers that she is the least judgemental person they will ever come across.
Talking about the reason of pursuing modelling she said to her Ask.fm followers that she has the required traits to be in the profession. She said that she is tall and thin, have a face that can be given different looks with different makeup, and also has a lot of hair enabling to create different hairdos.
She thinks such traits fit her in the modelling profession giving her the opportunity to earn money at present. Having said that she also mentioned that it is only a job for her and not a career. She said that when she will not be able to continue with modelling she will have to look for other job that she can pursue for the rest of her life.
According to her the positive points about modelling are travelling, good money, meeting cool people, male models, getting free clothes sometimes and having plenty of choices for new profile pictures. While she mentions that continuously getting worried about the way you like, comparing oneself with other models and also rejection are the negative points of modelling.
She is quite active on different social media platforms including on Twitter, Instagram and Ask.fm where she engages with her fans. Her Twitter account ‘SLeithold’ that she opened in May 2015 has garnered more than 34 K followers while her Instagram account ‘scarlettleithold’ where she has over 580 posts has already amassed more than 2.1 million followers. She regularly checks her Ask.fm account ‘sscarlettleithold’ and answers the questions of her fans who eagerly wait for the responses as also advices given by the damsel. The account presently has over 295 posts and has already garnered more than 5 K likes.
She also gained much attention from the fans of popular Canadian singer, actor and songwriter Justin Bieber after he posted her picture in his Instagram account. The ravishing model however never followed Bieber back as she mentioned to her Ask.fm fans that she is not a big fan of Bieber.
It seems that the diva does not prefer to divulge about her private life as there is hardly any information available on her romantic association or dating status.
This 5 feet 9 inches tall blonde having striking features complimented with a well toned body loves to stay fit all the time. Responding to one of the questions on Ask.fm she mentioned that although she doesn’t count calories and eat anything she wants, she makes effort to keep her daily diet healthy and workout four times a week. She advises that instead of starving oneself to lose fat one should eat healthy and exercise. Apart from visiting the gym, Scarlett also loves to do yoga.
During her spare time, Scarlett loves to spend time with her dog and enjoys watching football. She also plays beach volleyball whenever she gets a chance.