Mama Dragun is the online alias of American transgender makeup artist and beauty guru Nikita Dragun (also known as Nyc Dragun). She is considered a youth icon for transgender people for being open about her transition from male to female. Her YouTube channel, which has gathered over 3.65 million subscribers, consists primarily of makeup tutorials, vlogs, challenges, and inspirational videos about her transition. According to her, following her transition, she realized the kind of bias women have to go through on a regular basis, which has made her a feminist as well, apart from an LGBT activist. She is also very popular on Instagram and has more than 8.4 million fans on the platform.