Simon Sinek is a British-born American author, motivational speaker, and leadership guru. He grew up across continents and is currently based in New York, U.S.A. After working with reputed advertising agencies such as 'Ogilvy & Mather' and 'Havas Creative' (then known as 'Euro RSCG'), he launched his firm, 'Sinek Partners.' Gradually, he established his career as a motivational speaker and leadership coach. He has outlined his concepts and theories in five books, titled 'Start with Why,' 'Leaders Eat Last,' 'Together is Better,' 'Find Your Why,' and 'The Infinite Game.' He contributes regularly to widely read newspapers and online tabloids. He conducts workshops for large business conglomerates, government bodies, and agencies across the globe, advising entrepreneurs, politicians, and public servants.