In 1984, at the age of 16, Todd met Rick Rubin, a student of New York University. Rubin was impressed by Todd’s music and both of them created a single, ‘I Need a Beat’.
They sent the single to an artist manager Russell Simmons, who liked it too. Later that year, Simmons and Rubin founded their record company– ‘Def Jam Recordings’ and launched LL Cool J’s first song, ‘I Need a Beat’, which sold more than 100,000 copies.
This success gave Todd confidence as he dropped out of school and started working on an album, ‘Radio’, which got released in 1985. ‘Radio’ received a lot of positive feedback for its powerful lyrics and sold more than 1.5 million copies.
Todd also kick-started his acting career in 1985, appearing as himself in the film ‘Krush Groove’, which was about the beginning of ‘Def Jam Recordings’.
Todd’s next album, ‘Bigger and Deffer’, was released in 1987 and was a massive success. It featured the tracks, ‘I’m Bad’, ‘I Need Love’ and ‘Bristol Hotel’. The album also spent 11 weeks at the No. 1 spot on Billboard’s R&B charts, selling more than 3 million copies in the process.
LL Cool J’s third album, ‘Walking with a Panther’ was released in 1989 and although it was a commercial success, his fans did not like the presence of so many ‘soft’ songs in the album.
In response to the fans’ criticism, he released ‘Mama said Knock You Out’, which had hard-hitting tracks and was high on energy. The album is one of his biggest successes till date and sold over 2.7 million copies.
The resulting fame from his album’s success earned him roles in films such as ‘The Hard Way’ and ‘Toys’. In 1993, he performed at President Clinton’s inauguration ceremony at the ‘Lincoln Memorial’.
In 1993, Todd started his own music label called ‘P.O.G.’, or ‘Power Of God’. He also formed the music-production company ‘Rock The Bells’ which worked with artists like ‘Amyth’, ‘Smokeman’, ‘Natice’, etc.
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In 1995, he starred as the lead in the crime-drama movie ‘Out-of-Sync’. Although the film did not do well commercially, he came to the attention of NBC-TV and was cast in their comedy series ‘In the House’. The show was broadcast till 1999.
In 1995, he released his next album ‘Mr Smith’, featuring the track ‘Hey Lover’. This song was inspired from Michael Jackson’s song ‘The Lady in my Life’. This not only became LL Cool J’s first VH1 video, but also won him a Grammy Award. Overall the album performed very well and sold over 2 million copies.
In 1996, he released the album ‘All World: Greatest Hits’, a collection of his best songs so far.
From 1996 to 1998, he played supporting roles in a few films such as ‘The Right to Remain Silent’, ‘Caught Up’, ‘Woo’ and ‘Halloween H20: 20 Years Later’. He also appeared in the second season of the Television drama series ‘Oz’.
In 1999, among other films, he was a part of the blockbuster science-fiction horror film ‘Deep Blue Sea’, which grossed more than $250 million worldwide.
In 2000, Todd released the album ‘G.O.A.T.’, the full-form of which was ‘Greatest of All Time’. The album reached the top of US Billboard 200 list and remains his only album to do so.
From 2000 onwards, Todd continued to act in various movies and TV shows such as ‘Kingdom Come’, ‘Deliver Us from Eva’, ‘S.W.A.T.’, ’Last Holiday’ and ‘Slow Burn’.
From 2000 to 2008, in spite of having a promising acting career, LL Cool J continued to churn out albums which were moderate-to-big successes. ‘10’, ‘The DEFinition’ and ‘Todd Smith’ all helped him in cementing his status as one of the best hip-hop artists of his time.
In 2008, he released his last album with ‘Def Jam Recordings’, ‘Exit 13’. The album also featured a host of other artists, such as ’50 Cent’, ‘Sheek Louch’, ‘Fat Joe’, ‘Ryan Leslie’ etc.
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In 2008, LL Cool J started a record label called ‘Boomdizzle’ that doubled up a as a social networking site as well. The website allows amateur artists to upload their music, which is then rated by the users.
In 2009, Todd launched his own clothing of urban apparel called ‘LL Cool J collection’ at ‘Sears’ stores.
In 2009, LL Cool J was cast as a regular in the still-running CBS TV series ‘NCIS: Los Angeles’, in which he plays special agent ‘Sam Hanna’, a Navy investigator.
LL Cool J released his next and most recent album ‘Authentic’, in 2013, featuring appearances from numerous other artists including ‘Eddie Van Halen’, ‘Snoop Dogg’, ‘Seal’ and ‘Brad Paisley’.