Ximena stepped into the world of modelling in her hometown when she was just sixteen years of age.
In 2009, she participated in the beauty pageant, ‘Nuestra Belleza Jalisco’ which selects the beauty queen of the state to represent it for the national beauty pageant in Mexico, ‘Nuestra Belleza México’. The pageant was locally coordinated by Lorena Vila. Held in Guadalajara on July 16, 2009, Ximena made her hometown proud by winning the ‘Nuestra Belleza Jalisco’ title.
The state title win led her to contest for the national title of ‘Nuestra Belleza México’ that year. The 16th edition of the beauty pageant that took place on September 20, 2009 at the Centro de Convenciones Yucatán Siglo XXI of Mérida, Yucatán, Mexico, had 34 entrants eying for the title.
The pageant that was broadcast by Televisa saw the gorgeous Ximena leaving behind 33 other contestants to win the title and with this she created history for Jalisco that boasted of producing two back-to-back Nuestra Belleza México winners from the state, the other state representative being the outgoing titleholder Karla Carrillo. Jalisco became the second state after Nuevo Leon to achieve such feat
Among the other special awards given away during the 16th annual Nuestra Belleza México pageant, she also won the Academic Award and the Fuller Beauty Queen award.
Following her national title win she geared up for the big event - Miss Universe 2010. A total of 83 contestants including Ximena representing their respective nations participated in the 59th edition of the Miss Universe pageant that took place on August 23, 2010 at the Mandalay Bay Events Center located in Las Vegas, Nevada in the US.
The event that was broadcast by NBC and Telemund saw Ximena being crowned as Miss Universe 2010 by her predecessor Stefanía Fernández of Venezuela. With this she became the second Mexican beauty to win the title; the first being Lupita Jones, who won the title almost two decades back in 1991.
During her tenure as Miss Universe 2010, she remained engaged with several activities that saw her travelling different countries including China, Russia, India, Spain, Brazil, Guatemela, Bahamas, Puerto Rico, Panama, Chile, Dominican Republic, Indonesia, Thailand, France and her own home country Mexico.
The first official photo shoots of this Latina as Miss Universe 2010 happened in Mexico. She went to China in October 2010 to attend the Shanghai Fashion Week as also the Expo 2010 Shanghai China. She remained Top Ten List Presenter of the American late-night talk show ‘Late Show with David Letterman’ in 2010.
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American clothing retail company ‘Old Navy’ and French cosmetics company ‘L'Oreal Paris’ made her their spokesperson on February 10, 2011. The following month she attended the national final of Russia held in Moscow and that of Dominican Republic held in Santo Domingo.
She worked to spread awareness about AIDS in Panama and also travelled to Bangkok Thailand to attend the Thai national final held on March 26, 2011. She then went to her hometown in May 2011 to raise awareness for the US based philanthropic organisation ‘Children International’.
Thereafter in July 2011, she travelled to Chile where she attended the Chilean national final held at Santiago. On 16th of that month she went to the Atlantis Paradise Island in The Bahamas to help in crowning Miss Teen USA.
Over the years, she remained Presenter of several awards and events including Latin Grammy Awards of 2010, América celebra a Chespiritoin 2012, Nuestra Belleza México 2012, Premios TVyNovelas in 2012, Latin Grammy Awards of 2013 and Nuestra Belleza México 2014.
She made a special appearance as herself in TV programs ‘Décadas’ in 2010 and ‘Jalisco... Algo contigo’ in 2015; and remained one of the judges of Miss Universe 2012.
She attended ‘Asian Academy of Film & Television’, a film and TV institute based in Noida, India.
She made her debut in acting in 2013 with the Mexican telenovela ‘La tempestad’ where she starred opposite William Levy. She essayed the dual roles of twins, Marina Reverte Artigas and Magdalena Reverte Artigas two of the lead protagonists of the series.
In 2015, she played the lead role of Gaby in the telenovela ‘108 Costuras’.